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3 Reasons Global Companies Invest in Conversational AI

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According to Gartner, conversational AI — such as virtual assistants, chatbots, and conversational user interfaces — remains a top priority investment among businesses. Regardless of their size and nature, companies are spending more and more resources to invest in conversational AI. But why?

For someone looking at the business arena from the sidelines, conversational AI might seem like another trend in the industry. However, for Vice Presidents of Customer Experience and other executives working in customer service, conversational AI is a crucial key to success in the industry.

Here are three reasons why global leaders are investing in conversational AI:

1. AI Revolutionizes Your Customer Experience
One report from Forrester states that using technology is one of the best ways to improve the customer service journey. Instead of spending resources on training employees, you’ll have better outcomes if you invest in technology, like conversational AI.

Businesses are investing in AI because it revolutionizes their customer service. By using chatbots, businesses can provide answers to customers’ questions 24/7 and ensure that every customer’s experience with the business is unique.

AI has the ability to learn from customer’s behaviors online, so it can open conversations based on the products and services that the customer is looking for.

2. AI Generates More Leads
Creating the newest products and services will be useless if your business doesn’t generate leads. Who will buy from you? How can you earn profits to fuel your business?

Conversational AI can collect customers’ data and use it to analyze their behavior. This will enable your business to turn online users into buying customers as you already know what to offer to them.

For example, if a customer ordered products from your website but didn’t proceed to the checkout, conversational AI might offer better promos like free shipping or coupons to encourage the customer to checkout. This will make customers feel valued, giving them a reason to buy from you.

3. AI Empowers Customer Relationships
For a business to thrive long-term, they shouldn’t stop once someone converts. It is important to continue exerting efforts to ensure that these first-time buyers become loyal customers.

A study by Frost and Sullivan concluded that AI could help retail businesses improve by creating growth opportunities and strengthening customer relationships.

By using conversational AI, you can utilize the power of real-time conversations to build professional relationships with customers. Over time, AI will help you connect with your customers deeper and provide tailored-fit messages based on their needs.

If you’re ready to invest in conversational AI, work with our team at Speakeasy AI. We have years of experience in providing AI-centered solutions to business and are the only contact center AI that offers Speech-to-Intent™ solutions.

Contact us today to learn more about our company and how our solutions can integrate into our existing systems quickly, at a low cost, yielding high results.

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